Purple toning hair mask

Keep your pearl blonde longer.

The #1 viral toning mask on TikTok

Drag the line to compare. Results shown are illustrative.

A purple toning mask that neutralizes yellow and brassy tones for a soft, luminous ivory-pearl blonde. With argan oil and biotin.

4.5 out of 5 from 350 Amazon ratings

Choose your shade

Every mask is 11.8 fl oz (350 ml), made with argan oil and biotin, and shipped by Amazon.

Rubio Marfil

Blonde Pearl

Purple toning · warm ivory-pearl

4.5 (350)out of 5 stars from 350 ratings on Amazon

For highlighted or bleached blondes that turn yellow or brassy.

$16.9011.8 fl oz (350 ml)
Buy on Amazon, Blonde Pearl

Canas Plata

Icy Cool Blonde

Purple toning · icy platinum

4.5 (350)out of 5 stars from 350 ratings on Amazon

For very light blonde, platinum (levels 9 to 10) and gray hair that has turned yellow.

$16.9011.8 fl oz (350 ml)

Rubio Cenizo

Silver Ash Blonde

Blue-violet toning · cool silver-ash

4.5 (350)out of 5 stars from 350 ratings on Amazon

For highlights and balayage that turn orange or brassy.

$16.9011.8 fl oz (350 ml)

Cobre Dorado

Irish Copper

Color-depositing · vivid copper

4.5 (350)out of 5 stars from 350 ratings on Amazon

For red, copper, auburn and mahogany hair that has faded. Not a blonde toner.

$16.9011.8 fl oz (350 ml)
Buy on Amazon, Irish Copper

See the change

Each film follows one shade on wet hair: the before, the mask going on, and the result.

Results shown are illustrative. Your result depends on your starting color, how porous your hair is and how long you leave the mask on.

What the mask does

Tones

Ultra high-purity pigments neutralize yellow, orange and brassy tones, tone on tone.

Nourishes

Argan oil, biotin and pro-vitamin B5 help hydrate and soften color-treated hair.

Shines

A salon-style finish at home, from a formula that is paraben-free and salt-free.

How to use it

To get rid of brassy or yellow tones at home, use it after shampooing whenever brass shows up. With Irish Copper, whenever your copper starts to fade.

  1. Squeezing the mask into a gloved palm

    Shampoo, then squeeze

    Wash your hair as usual and rinse. Squeeze a generous amount of mask into your palm.

  2. Working the mask through damp hair

    Apply and wait

    Work it through damp hair from roots to ends. Leave it on for 1 to 5 minutes.

  3. Hair after rinsing

    Rinse

    Rinse well. The longer you leave it on, the more intense the tone.

First time? Very light, platinum and gray hair takes pigment fast. Start with 1 to 2 minutes and add time on your next wash if you want a stronger result.

From our feed

Fifteen seconds for each shade. Follow @blondzonlyus on Instagram and @girlzonlylatam on TikTok.

Blonde PearlBuy on Amazon
Icy Cool BlondeBuy on Amazon
Silver Ash BlondeBuy on Amazon
Irish CopperBuy on Amazon

What shoppers say on Amazon

4.5

out of 5, from 350 ratings (October 2026)

What reviewers mention most

  • Yellow and brass gone in about five minutes
  • Hair feels soft after rinsing
  • Works on gray and white hair that has turned yellow
  • Takes out the orange left behind by bleach
  • Very pigmented, so a short first try is enough
Read the reviews on Amazon

A Blondz Only short film

The Blonde Conspiracy

Maya's blonde keeps turning brassy, and every blonde in the café seems to know something she doesn't. Sixty-six seconds, best with sound on.

Hair mask questions

Which shade is right for me?

Blonde Pearl for highlighted or bleached blondes that turn yellow or brassy and want a warm ivory-pearl blonde. Icy Cool Blonde for very light blonde, platinum and yellowed gray hair. Silver Ash Blonde for highlights that turn orange and should look cool and ashy. Irish Copper for red and copper hair that has faded.

Do I need a purple or a blue toning mask?

Purple cancels yellow: Blonde Pearl gives a warm ivory-pearl blonde, and Icy Cool Blonde is the intensive purple mask for very light blonde, platinum and gray hair. Blue-violet cancels orange: Silver Ash Blonde neutralizes orange and brassy reflections in highlights and balayage for a cool silver-ash blonde.

How long do I leave the mask on?

1 to 5 minutes on damp hair after shampooing, then rinse. Start short the first time, especially on very light, platinum or gray hair; the longer you leave it, the more intense the tone.

Do I put it on wet or dry hair?

On damp hair, right after shampooing. Work it through from roots to ends, leave it on for 1 to 5 minutes and rinse.

Will it turn my hair purple or blue?

The pigments are strong. Very light, porous or gray hair can pick up a cool tint if the mask stays on too long. Start with 1 to 2 minutes, and if you see a tint, it usually softens with your next wash.

Is it a mask or a purple shampoo?

It is a mask, not a shampoo. Wash with your usual shampoo first, then use the mask on damp hair for 1 to 5 minutes. In the UK, purple toning products are often called silver.

Does it work on gray (grey) hair that has turned yellow?

Yes. Icy Cool Blonde is made for gray and white hair that has turned yellow. Shoppers also use Silver Ash Blonde on highlights while their gray grows in.

Is Irish Copper a toner?

No. Irish Copper is a color-depositing (colour-depositing) mask for red, copper, auburn and mahogany hair. It revives faded copper tones and is not meant for blonde hair.

What is in it?

Ultra high-purity pigments, argan oil, biotin and pro-vitamin B5. The formula is paraben-free and salt-free.

Where can I buy it?

On Amazon in the United States, and on Amazon UK for shoppers in Europe. Use the flag at the top of the page to switch stores. Check the product page for current coupons. Questions? Write to info@blondzonly.com.

Available on Amazon

Four shades, one size, made with argan oil and biotin.

Buy Blonde Pearl on Amazon

Designed in the UK

Before-and-after photos are illustrative.